Tag Archives | Public Medical Communication

The Op-Ed

The Op-Ed is an interesting beast, not least because that shorthand is often thought to mean “opinion or editorial” when in fact it means “opposite the editorial page” (on that perhaps dying artifact known as a newspaper), and as it turns out the two definitions are about equally accurate in these days of electronic readers. [...]

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A Brief History of Blogging

It’s unusual to have an origins story that’s only half a century long, though perhaps this one is entirely fitting for our times, a period when people are smarting and thrilling in mostly equal measure from constant media bombardment, when the average teenager has exponentially more virtual interactions than real ones, and when everyone I [...]

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Public Medical Communication: 12 Tips for Success

Public Medical Communication is effective, interactive, and engaging communication between health professionals and the public. It can take many forms from tweets to op-ed articles to blogs to essays in medical journals. In an era that the internet guru Clay Shirky has described as being defined by a “new communications ecosystem”, Public Medical Communication or [...]

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